SALE - What turns off buyers
When buyers reject your home without looking it over, you
need to think about what's driving them away.
Remember, a buyer is looking for the
place that will be their home. They need to feel at home the
moment they walk through the door. Careless attention to
odors, poorly lighting, and dampness problems will send
prospects quickly moving along to another seller's home.
A Seller will argue that the a
buyer didn't stay long enough to give his home a fair
chance! True, but the buyer had high hopes of making
and offer on this home but was immediately disappointed
because the seller made a poor presentation.
It's only a matter of stepping inside
long enough to get a whiff of tobacco smoke, pet urine,
cooking spices, mildew or overpowering room deodorants that
can send the buyer out
the door without even looking at your home's features.
Smells you're accustomed to may be repulsive to buyers who
are non-smokers or have pet allergies.
Methods for controlling or eliminating
offensive odors are available and should used. You're not
likely to get an offer from a buyer with an allergy to cats
if the most significant smell in your home is a stench from
"kitty's" litter box.
Few places in a home are a
personal as a bathroom and a grimy bathroom can instantly
kill a buyer's interest in your home. Soap
residue in a shower, a moldy shower curtain, accumulated
dirt in the track of a sliding shower door, and blackened or
missing grout give buyers an uneasy feeling. Even
though they know it can be corrected...they don't want to
deal with another persons grime.
Scrub the fixtures, buy a new
shower curtain, rugs and towels--do what it takes to make
the bathroom shine.
Many buyers are
uncomfortable around dogs and don't relate to being barked
at by an animal who is trying to protect his domain.
Concerned about the dogs intentions, the distracted buyer
will not get a good look at your home. He'll be all to happy
to move along to another house.
It's best to
remove your dog during the showing. If that's
impossible, contain the dog in a crates.
Dimly lit rooms
Dark, poorly lit
homes are oppressive and will turn off most buyers.
Even worse are rooms with no obvious light source or means
for turning one on. This can bring the viewing to sudden
Bright, sunny rooms feel
"alive" and full of energy. They stimulate more interest in
the home and encourage rather than discourage possible
offers. Prior to a showing, turn on all lights and
open the drapes and blinds in every room. Give the buyer a
relaxed, positive experience as he walks through the home,
don't give him a darkened house where he has to fumble for
light switches in every room.
It happens to every Realtor. After driving forty miles to
see a home, the buyer refuses to go inside because of the
condition of the exterior or an unkempt yard.
Take the time to make the
exterior, especially the yard and entrance, look a good as
After all, this will be likely be the Buyer's
First Impression of your home.
Worn out or dated
just walked on. Children play on it and family members lie
on it to read, watch TV or relax. Your worn out and stained
carpet falls into the same category as a grimy bathroom.
Think about it. The buyer is looking for a new place to call
home. Offering him a dated, traffic worn, pet stained carpet
that you've had freshly cleaned just isn't going to endear
the buyer to you home.
It won't matter that it doesn't, dampness or damp smells in
the basement throw up a red flag
the foundation leaks!
Most dampness problems are
not caused by faulty foundations. They occur because
rainwater is being diverted towards the foundation instead
of away from it and because there is insufficient air
movement to dry the moist air.
Check the grade to make sure it doesn't have low spots where
pools of water can collect against the foundation.
Make sure downspouts are attached so rainwater empties into
the yard instead of against the foundation. Use a fan to
create air movement and a dehumidifier to help
dry the air.
Poor Decorating and awkward furniture
You may be selling
a living space, but the buyer will be looking at your
furnishings and decorations. There's only a slim chance that
you and the buyer will have the same taste. Therefore, you
must stage your home so that it will appeal to the largest
Deciding that the buyer
must accept your living conditions won't get it sold.
Refusing to move your furniture into a more appealing
arrangement will only keep your home on the market for a
longer period of time.
If you're serious about
selling the home, the extra work is a must.
Wallpaper is a personal decorating choice and even people
who love wallpaper rarely like what you've chosen. Busy
wallpaper in every room can hurt the sell of your home.
You must appeal to the
widest audience when selling a home, so take a serious look
at your wallpaper and decide if it should be removed and
replaced with paint. Don't paint over it, because it
will be obvious that you did so and buyers will see it as a
short cut to removing it.
hang around for
A home owner can drive away
buyers faster than a barking dog.
Buyers feel awkward about opening closet doors, making
comments or lingering for a really good look at the house if
the seller is home. They'll feel less welcome and will rush
through your home, remembering little about it.
If it is necessary to remain at home during a showing, go
for a short walk or out in the yard until the buyers have
Never put pressure on the showing Realtor to give you